Multilingual business representation for your brand.

Business representation, host(ess) substitution and last minute support for trade shows and conventions in 🇪🇸 Spain, 🇩🇪 Germany and 🇳🇱 the Netherlands.
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Our services

Our experienced, professional and multilingual team offers on-the-ground B2B support in English, Spanish, Dutch and German.
Other languages upon request.

B2B business representation

Not able to make it to your company's trade show or convention abroad? Do not stress, Trade Show Jane is at your service.

Host(ess) substitution

If you have difficulty finding representation, or host(ess) is unable to make it, we may be able to offer you suitable alternatives or even last-minute solutions.

Last-minute support

Missed your flight?We offer flexible options in case your representative cannot make it in person, we are here to help discuss alternative options.

About us

Trade Show Jane provides linguistic support to companies and economic development organisations to increase their business development and marketing exposure at (overseas) trade shows or when they are unable to attend in person.

Our services include conducting pre-trade show briefings, physically representing the client at the trade show, displaying the client’s promotional materials at the  trade show and conducting outreach to foreign buyers/distributors in attendance at the trade show.

Trade Show Jane is owned and operated by Mirjam Esteban.

Based in Spain but originally from The Netherlands, Mirjam has worked at many different trade shows and events herself.

Mirjam has extensive experience in event preparation, recruitment of event staff, and arranging logistics to public speaking and brand promotion.


We are based in Spain and can travel to other locations.

We are familiar with the locations listed here, but feel free to reach out to us if your location isn't listed.

CCIB Barcelona, Spain

IFEMA Madrid, Spain

Exhibitions and Congress center Córdoba, Spain

Festival Palace, Santander, Spain  

Exhibitions and Congress center Santander, Spain

Palacio de la Magdalena, Santander, Spain

Köln Messe, Cologne, Germany

Messe Frankfurt, Germany

Johan Cruijff Arena, Amsterdam, The Netherlands

RAI Amsterdam Convention Center, The Netherlands

Frequently asked questions

Do you offer your services exclusively within Spain?
We also offer our services in other European countries. We also offer (limited) availability globally, please contact us for more information.
What does it cost to book Trade Show Jane per day?
The cost may vary depending on the location, the number of days, the type of service required, and if it is a one-time booking or a recurring event. We will be happy to send you a quote based on your needs.
Apart from business representation, I would like to book a host(ess) too, do you have any recommendations?
Yes, Trade Show Jane has an extensive network of reliable hosts and hostesses and we will be happy to provide this service to you as well.
Do you accept last-minute bookings?
Yes, depending on our availability we do accept last-minute bookings. Please contact us for more information.
We need translation services, is this something you can provide for us?
Yes, we have an extensive network of translators and interpreters at our disposal.
Our event manager would need help with logistics, can you assist?
Yes, please contact us with more details and we will explore opportunities.